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Crack the Code: Understanding Clients to Deliver Results

  • 04/23/2025
  • 6:00 PM - 7:45 PM
  • OneOC; 1901 E. 4th Street, Suite 100, Santa Ana, CA 92705
  • 40

Registration

  • This does not apply to ATD National Members.
Register

Unlock the secrets, the science, and the system to supercharge your influence, income, and impact. 

Sales trainer? External consultant? Self-employed business owner?  Sales is not a number’s game – it’s a people game!

This month's interactive learning event will guide you through the process for making authentic connections, paving the way towards enhanced business and personal relationships.


LIVE SESSION: What You Will Learn

Why They Buy: Discover what triggers the ‘Yes’ or tripwires the ‘No’ in the sales process!

“Why your prospects buy” is exponentially more important than “How you sell.” Companies spend millions of dollars annually teaching their people how to sell, instead of investing in the only question that ever matters to the bottom line: Why they buy?

Cheri Tree discovered that answer when she decided to apply psychology to BUYology. Now she’s ready to share with conference attendees the four basic personality types: B.A.N.K.™—Blueprint, Action, Nurturing, Knowledge. Most salespeople attempt to sell based on their own personality type—precisely why 66 percent of customers are turned off by their presentations. However, when you decipher your prospects’ B.A.N.K. codes, you will be far more likely to get the “Yes!” and close the sale.

In this session you will learn how to:

  • Crack others’ personality codes in less than 90 seconds
  • Connect quickly and on a deeper level with your prospects
  • Communicate clearly and effectively in any situation
  • Deliver memorable presentations that emphasize your core message
  • Accelerate customer acquisition and increase retention
  • Develop a highly trained sales force with a competitive advantage
  • Expand your business and lead your teams to record success
  • Maximize your influence and capitalize on your charisma as a speaker
  • Optimize your business in 4 key areas: Revenue, Recruiting, Rank, Retention

Are you ready to increase your sales up to 300 percent? If so, this session will unlock the secrets, the science, and the system to supercharge your sales and build solid relationships, personally and professionally. When you crack the personality code, you will achieve record sales and real wealth that you can take to the BANK!


About our Presenter: 

Cheri Tree

Cheri Tree is a best-selling author, professional keynote speaker, and world-renowned entrepreneur and innovator. She is the Founder and CEO of Codebreaker Technologies, with Codebreakers in more than 100 countries worldwide. She is the creator of the revolutionary B.A.N.K. methodology and Codebreaker’s patented Personality Coding Technology and Artificial Intelligence, designed to help her clients increase their influence, income, and impact in the world.

Cheri is a top in-demand speaker and has spoken to millions of entrepreneurs and professionals globally at some of the top business conferences in the world. She has been invited to speak at Harvard University, the University of California, Google, GoDaddy, and the United Nations.

Cheri is leading a technology and transformation revolution with her high tech, high touch Codebreaker company and community. She has been featured in numerous international publications including Forbes.com and has received numerous awards and nominations, including Woman of the Year, Female Thought Leaders of the Year, Maverick of the Year, SaaS Company of the Year, Innovator of the Year, and Achievement in Technology Innovation.

Cheri is fueled by her mission to connect and empower humanity, and ultimately Make People MatterTM. Her vision is to crack #8billioncodes, equating to the code of every human in the world.

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Agenda

  • 6:00 - 6:25 — Chapter Connections
  • 6:30 - 7:30 — Panel Discussion
  • 7:30 - 7:45 — Wrap Up

Register Early, Save with a Friend!

When You Register...

Member Only

Member & First Time Guest

Non Member

Only

More than 2 weeks early

FREE

Member FREE  &  Guest $5.00

$10.00

2 weeks early

$5.00

Member FREE  &  Guest $10.00

$15.00

2 days early

$10.00

Member $5.00 &  Guest $15.00

$20.00

To take advantage of this offer, contact Denise at ocoffice@atdoc.org or 714.527.4785.

Deadlines: 

Early bird -Wednesday, February 12

Regular - Monday, February 19

Cancellation/refund deadline is noon on the Monday before the meeting. No shows will be charged in full.

Earn Professional Professional Development Points

This program is worth .5 Professional Development points.
Find out more about APTD/CPTD Certifications here.

ATD Capability Model

Each ATD-OC Learning Event will be aligned to at least one Talent Development  Capability, as identified by ATD National.

This program aligns with:

Domain(s):

✅ Organizational Capability

  • Being seen as a valued business partner should be a goal for talent development professionals. Consulting and business partnering use expertise, influence, and personal skill to build a two-way relationship that facilitates change or improvement in the business. Clients may be internal or external. Successful consulting and business partnering requires skill in: needs assessment, data analysis, communication, systems thinking, problem solving, negotiation, facilitation, and coaching. 

To find out more about the ATD Capability Model for the Training and Development Profession, visit http://tdcapability.org.

PHOTOGRAPHY & VIDEO RELEASE

By registering for this event, I hereby give the Association for Talent Development, Orange County Chapter, its clients, agents, and assigns, full permission to use, publish and copyright photographic images, film images, video images, sound recordings, and any reproductions from these materials of me and/or my property or any part thereof, either in conjunction with or without using my name, and make changes or alterations therein and/or alterations thereto Worldwide in perpetuity. Some places these images and recordings may be used and posted include, but are not limited to, the Internet, emails, social media, etc.

If I do not provide permission, I understand I will not activate my web camera during the session.

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Accessibility

ATD events are accessible to all participants. If you have questions or require special accommodations or auxiliary aid related to a disability for you to participate in the event, please notify us at least three weeks in advance by message to ocoffice@atdoc.org outlining your needs and request for accommodation.

We will make every effort to work with you to accommodate your need.


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